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Victor Gollancz

Victor Gollancz studied the classics at Oxford University and during World War I began his life in publishing. In 1927, he set up his own publishing house and his career took off. Gollancz was ahead of this time and placed full-page adverts for his books in newspapers (very rare for this period) and his designers established a recognizable style featuring powerful typography and yellow dust jackets. Gollancz was creating branding 50 years before marketers embraced the buzzword.

William Buckland

William Buckland is famous for two things: he was the first man to write a full account of a fossil, and he was incredibly eccentric when it came to animals and food. Buckland’s love of natural history resulted in his house being something akin to a zoo. He filled it with animals of every kind and he then proceeded to eat them all (and serve them to guests). He claimed to have eaten his way through every animal. The creatures that he said tasted worst were bluebottle flies, and mole. Various guests to dinner describe being served panther, crocodile, and mouse.

Rafael Trujillo

Rafael Trujillo ruled the Dominican Republic from 1930 until his assassination in 1961. His 30 years in power, to Dominicans known as the Trujillo Era, is considered one of the bloodiest ever in the Americas, as well as a time of a classic personality cult, when monuments to Trujillo were in abundance. It has been estimated that Trujillo's rule was responsible for the death of more than 50,000 people. At the suggestion of Mario Fermín Cabral, Congress voted overwhelmingly in 1936 to rename the capital from Santo Domingo to Ciudad Trujillo. The province of San Cristobal was created as "Trujillo," and the nation's highest peak, Pico Duarte, was renamed in his honor. Statues of "El Jefe" were mass-produced and erected across the Republic, and bridges and public buildings were named in his honor. The nation's newspapers now had praise for Trujillo as part of the front page, and license plates included the slogan "Viva Trujillo!" An electric sign was erected in Ciudad Trujillo so that "Dios y Trujillo" could be seen at night as well as in the day. Eventually, even churches were required to post the slogan, "Dios en cielo, Trujillo en tierra" (God in Heaven, Trujillo on Earth). Trujillo was recommended for the Nobel Peace Prize by his admirers, but the committee declined the suggestion. When he received (or summoned) a visitor, his four bodyguards would have submachine guns trained upon the "guest" during the meeting.